About us
ABOUT SOUL
Pooja Khimasia, a Mathematics graduate has craved herself into the fashion industry by her innovation and passion. After graduation and trying her hand at other things her inner voice herself towards fashion and entrepreneurship.
She took a big leap of faith listening to her intuitions and formed a brand called SOUL Ethnics in January 2010 and served around 2000 customers in the last one decade as her profession.
USP & VISION
The label SOUL Ethnics symbolize Fusion, Vintage and craft as we specialise in Vintage Embroideries. Along with ready-to-wear clothing, we also provide the option of customisation throughout from fabric to finish considering the personal styling approach for clients to match their festive and event demands.
We strive to provide total customer satisfaction by innovating leading to enhancing the experience thereby providing best-value products and services to Global customers. We believe in making a difference through our fashion statement thereby enhancing the life of our customers because we strongly believe that what you carry by your clothes is what you believe in.
